The Deep Dive

The Deep Dive

We think about digital marketing and design...a lot. Jump in and join us.
GA4 101: A Comprehensive Guide To The Future Of Analytics
April 25, 2023
Part 1 of 4: The biggest tracking changes coming with Google Analytics 4, and what you need to know about them!
Answers To The 5 Most Pressing GA4 Questions Everyone’s Asking
March 22, 2023
Unlock the full potential of your website data with an upgrade to Google Analytics 4.
Web3 and Machine Learning: Exploring the Future of Decentralized AI
February 24, 2023
The intersection of web3 and machine learning, how they are changing the landscape of decentralized AI, and their effects on digital marketing.
Plot Spotting: 2023 Digital Marketing Trends
January 24, 2023
Good & Gold is taking the guesswork out of where to focus your 2023 marketing budget
How Digital Marketing Channels Play Together
November 28, 2022
Why omnichannel marketing is a must in 2023
Holiday Design Inspiration for Your Marketing Channels
October 17, 2022
We’ve rounded up some very merry design inspiration for all your holiday marketing needs this season!
Clean Up Your Marketing Channels for 4th Quarter
September 21, 2022
In the marketing industry, early fall is a crucial time. And with shopping taking place overwhelmingly online, it has becom more crucial than ever. Right now is your chance to lay the groundwork for Q4, and make sure your business is prepared for the onslaught.
Refreshing Consent & Re-engagement
August 10, 2022
Maintaining an engaged audience is an important key to success in your email marketing program. Learn why refreshing consent is important, and how to keep your audience engaged.
Cracked Spines: Summer Reading with the Good & Gold Team
July 22, 2022
Sun’s out, books out! Dive into our Summer Reading List and cool off with some hot reads.
UX Best Practices: The Ultimate Checklist
July 13, 2022
This simple checklist helps us (and you!) assess and improve any website’s quality of user experience.
A Q&A With Our Co-Founder & CEO Carrie Ritchie
June 29, 2022
With Pride Month coming to a close this week, we chatted with our CEO & Co-Founder Carrie and got to know not just her wonderful queer self, but her thoughts on bringing Pride into the workplace all year long.
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