Sports are fun, right? Organizing each season: not so much fun. TeamSnap’s app provides scalable solutions for sports team and league management across almost any sport you can imagine. With app features like scheduling, invoicing, health checks, and communication, TeamSnap is a crucial tool for sports orgs of all sizes.
TeamSnap had a pretty straightforward goal in mind: gain new leads and signups.
First, we created a cohesive cross-channel strategy and homed in on which paid media channels were the right fit for the TeamSnap brand and their target user. Then, we factored in how to leverage our existing SEO work to amplify our SEM results. Ultimately, we were able to “take it to the hoop” with a comprehensive combination of Google, Social, AdRoll, Microsoft Ads and Apple Search Ads to increase app downloads and convert new signups.
34.72% cost per conversion (percentage decrease)
3.35% click through rate (v. industry standard)
376% # of conversions (percentage increase)
